Tag Archives: marketing

File Under: Who Cares?

Posted on July 8, 2010 by Jim Cota

I received an email today from Adidas Golf telling me about the exciting plans for “THE WORLD’S FIRST 360 HOLE PLAYOFF” featuring two guys I’ve never heard of playing golf for 50 days across nine continents with the ultimate prize … Continue reading →

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Memories of Lots-o-Huggin’ Bear

Posted on April 29, 2010 by Jim Cota

Ah, remember those old toys you used to love? Lincoln Logs. Stretch Armstong. Lots-o-Huggin’ Bear. Especially that Huggin’ Bear. Pink fur, purple fuzzy nose and a soft belly that just begged to be squeezed. Smelled like, strawberries. Remember that? This … Continue reading →

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Moonvertising: Brilliant Idea or Gullible Consumers?

Posted on March 13, 2008 by Jim Cota

Man, we’re gullible. I don’t mean you, of course. I mean the collective “we”, as in the “we” who are still forwarding email messages that Bill Gates is running an experiment to give away cash. While it hasn’t happened yet, … Continue reading →

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Warning: I'm About to Toot the Rare Bird Horn

Posted on September 21, 2007 by Jim Cota

We’ve had some good news this week. The Web Marketing Association has announced the winners of its annual WebAwards and Rare Bird was recognized for four sites, including winning top honors in the shopping category. From the Association: “With thousands … Continue reading →

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